About No Opportunity Wasted
This series is currently off air
About the show
N.O.W. is based on the life philosophy of New Zealand-born veteran television host and adventurer Phil Keoghan. After a near death experience at the age of 19, Phil sat down and wrote a list of things he wanted to do before he died. Phil has shared this philosophy for 20 years with audiences all over the world, in numerous T.V. series, as a guest speaker and on numerous talk shows, including Oprah. Phil's determination to live life to the fullest is infectious, he wants to inspire others to get beyond woulda/coulda/shoulda, and compile lists of their own.
'The idea behind the N.O.W. show is to give people the chance to complete their own lists of dreams, encouraging them to break their own rules, let go of the handrails, face their fears, take a leap of faith, break a few rules and swerve off the road they've been following for years,' says Phil. 'We'll take away their excuses by clearing their schedules but it will be up to each challenger to put in all the hard work to make things happen,' says Phil.
N.O.W. speaks to the public's hunger for empowering live-life-to-the-fullest messages reflected in today's most savvy brand marketing campaigns such as Vodafone's NOW; Nike's Just Do It; Apple Computer's Think Different and American Express' Make Life Rewarding. N.O.W. will prove that with only limited time and money (people's biggest excuses) it is possible for all of us to live an extraordinary life if you use imagination as your currency.