Interview: twenty-seven names
twenty-seven names has been a staple on the New Zealand fashion
scene since its inception in 2006. Created by designers Rachel
Easting and Anjali Stewart, the label is now available both locally
and internationally (in Australia, Hong Kong and the United
tvnz.co.nz quizzed Rachel and Anjali on who they'd like to see wearing their designs.
Where are you based?
Wellington, New Zealand.
Tell us about an average day in the lead up to Fashion Week.
Would usually entail organising invites, working on the sample range and sourcing accessories for styling etc.
Who would you like to see wearing your designs?
Our friends! We are so lucky to have friends and family who support us, and seeing them in twenty-seven names is really cool for us.
What's the secret to your success?
Blind luck and hard work.
Fill in the gap: If I wasn't a fashion designer, I would be....
A soundtrack advisor for film.
What can we expect from your collection?
We don't want to give too much away, but let's just say for the coming winter season we're looking back to our glory days for inspiration. Our misspent youth was filled with Origins, plaid shirts and polar fleece.
We've kind of gentrified these ideas, or more like "Frankensteined" them - making them way-more-attractive shadows of their former selves.
NZFW celebrates new fashion talent. What are your tips for aspiring Kiwi designers?
Be prepared for the unknown. You have be prepared to work long hours, learn new things that you have no idea about and the more practical experience
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