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Aucklander Sam Mason tries out the new iPad on a Jetstar plane - Source: Supplied
Jetstar has today introduced iPads on board flights, saying it's the first airline in the world to offer tailored technology for the device.
The first Jetstar flight with iPads on board took off from Auckland this morning.
The technology allows viewing of latest release movies, TV shows and music from Hollywood, and a line-up of latest generation games, e-magazines and e-books.
iPads are being launched on selected Jetstar flights today and will be rolled out across the Australian domestic, trans-Tasman and short haul international services from Australia and New Zealand in the coming weeks, the airline said.
Customers flying longer than two hours will be able to hire an iPad from $10-$15 per flight.
Jetstar says it will initially roll out 3000 iPads with plans to increase this number once they are placed on its Asia network.
Group Chief Executive Officer Bruce Buchanan said Jetstar has worked with major motion picture houses to ensure its passengers have access to the latest release movies, a first for the industry.
"We've also collaborated with the industry to and will also offer next-generation games for customers using the iPad in-flight," he added.
Jetstar's iPad roll-out will join other recent innovations like SMS boarding, Buchanan said.
As the first Australasian carrier to fly the Boeing 787 Dreamliner, Jetstar is currently assessing what in-flight entertainment options it will offer on these aircraft from 2013, he said.
