Automotive
Hyundai & Sports Café
Massive gains for Hyundai were made with their association with Sports Café, with viewers 117% more likely to consider Hyundai
Kia & Close Up
The partnership between Kia and Close Up has certainly moved the perception of the Kia brand, with those aware of the sponsorship 3.25 times more likely to consider Kia if they were buying a new car
