Partnerships
U LATE (U)
U Late is here! following on from the hugely successful U live, U Late will take viewers comments and opinions from the channel’s Facebook app into broadcast; as well as featuring nightly guests and selected reality programmes that will be screened and discussed throughout the show. U late will be produced and presented by former U live host Tim Lambourne and his best friend, comedian Guy Montgomery.
U late will push boundaries and give you everything that’s not possible in an earlier time slot.
Target Demo: AP 25-29
Programme Partnership Opportunity perfect for: any Snackfoods, Fastfoods, Telco’s, ISP’s, Clothing Brands, Coffee, Energy Drinks, Electronics brands or retail, Alcohol, Softdrinks.
For full details and opportunities click here
Contact: Nicky Smart at nicky.smart@tvnz.co.nz
PUBERTY BLUES (TV1)
The creators of Offspring return with a drama based on the iconic Australian novel of the same name. Set in the 1970s, the series explores the adventures and misadventures of two girls, their families and friends over a very coming of age process
Target Demo: AP 25-54
Programme Partnership Opportunity perfect for: any FMCG brands, Feminine Hygiene, Cosmetics, Pharmaceutical, Beauty products.
For More Information Contact: Hannah Williamson at hannah.williamson@tvnz.co.nz
THELMAS GYPSY GIRLS (TV1)
Thelma from ' Big Fat Gypsy Weddings' takes on some young gypsy girls as trainee dressmakers.
Target Demo: AP 18-29
Programme Partnership Opportunity perfect for: any FMCG brands, Clothing, Retail.
For More Information Contact: Hannah Williamson at hannah.williamson@tvnz.co.nz
REVOLUTION (Series 2, TV2)
Revolution takes place in a post-apocalyptic, dystopian future. Fifteen years earlier, an unknown phenomenon disabled electricity on the planet and effectively all devices powered by it, ranging from computers and electronics to car and jet engines. People are forced to adapt to a world without electricity. Sci-fi.
Target Demo: AP 25-59
Programme Partnership Opportunity perfect for: Technology based products, Computers, Telecommunications.
For More Information Contact: Hannah Williamson at
hannah.williamson@tvnz.co.nz
ONCE UPON A TIME (February 2013, Series 2)
Fantasy-drama. Residents of a fictional town are actually characters from various fairy tales that have been transported by a powerful curse.
Target Demo: AP 18-39
Programme Partnership Opportunity perfect for: Book stores, FMCG brands especially confectionary & snack foods, automotive, computer and technology based brands.
For More Information Contact: Hannah Williamson at
hannah.williamson@tvnz.co.nz
GOOD MORNING
A live weekday entertainment lifestyle show which combines strong editorial content with "in program" commercial opportunities. Content includes a wide range of regular segments, celebrity interviews and competitions. Regular segments include cooking with guest chefs, movie and book reviews, panel discussions, live music, fashion, exercise, parenting, craft, interior design, gardening, makeovers, nutrition and relationship advice.
For More Information Contact:
Aaron Begbie at
aaron.begbie@tvnz.co.nz
HEARTLAND CHANNEL SPONSORSHIP
The only NZ channel with 100% local content that celebrates New Zealand and is a showcase of New Zealand's best home grown television. The Content includes NZs classic shows & more recent NZ programmes. Benefits include: channel ownership, TVC and integrated channel ID exposure everyday of the year, cross promotion on TV ONE & ownership of a strand or another piece of tailored content. Approx $4,800 per week (Based on an annual deal).
Target Demo: AP 40-64 and AP25-54
Programme Partnership Opportunity perfect for: clients wanting to target the wealthy baby-boomer audience (Heartland viewers are 16% more likely to say they are in financially comfortable circumstances) and for any clients wishing to promote a New Zealand positioning.
For More Information Contact: Nicky Smart at nicky.smart@tvnz.co.nz
COMMUNITY NOTICEBOARD (Heartland)
The Community Noticeboard is a feel good association for a sponsor looking for positive community positioning, Heartland viewers send in their local events each week. The 30-second noticeboard screens approx 90 times per week with an updated version launching each Sunday. Plus there is a 30-second promo which pays 10 times per week. The sponsor would receive logo branding on the noticeboard, the promo and online http:// tvnz.co.nz/community-noticeboard/4967639. We could also update the noticeboard creative to reflect the current season and incorporate sponsor products if relevant. We could run a sponsor related competition online if it were of interest. We could also investigate if the sponsors customers could suggest events for the noticeboard at their local sponsor outlet or via a link on the sponsors website.
Target Demo: AP 40-64 and AP25-54
Programme Partnership Opportunity perfect for: clients wanting to target the wealthy baby-boomer audience (Heartland viewers are 16% more likely to say they are in financially comfortable circumstances) and for any clients wishing to promote a New Zealand or local community positioning.
For More Information Contact: Nicky Smart at nicky.smart@tvnz.co.nz
THIS WEEK IN TV HISTORY (Heartland)
Heartland's series, This Week in TV History, is a weekly mini-show (there are two versions, a 2.5 mins duration and 1 min cutdown) providing a quick, timely and entertaining look at what happened this week in New Zealand television history, and showcasing the best footage from the TVNZ archive. The programme screens 52 weeks per year across the Heartland schedule. Presenter Damian Christie takes viewers through a montage of significant events. It may be a classic story from the week, or big event that we associate with our national history - from the Springbok Tour and Muldoon's snap election announcement; to the Ingham Twins and Chloe from Wainuiomata. It could be a sporting highlight, a famous defeat we'd all prefer to forget, or even just a blooper from broadcasters past. This Week in TV History also takes viewer requests at the end of each show tvhistory@tvnz.co.nz
Target Demo: AP 40-64 and AP25-54
Programme Partnership Opportunity perfect for: clients wanting to target the wealthy baby-boomer audience (Heartland viewers are 16% more likely to say they are in financially comfortable circumstances) and for any clients wishing to promote a New Zealand positioning.
For More Information Contact: Nicky Smart at nicky.smart@tvnz.co.nz
ADDITIONAL HEARTLAND OPPORTUNITIES:
- Sponsor an existing night for a year eg. Heart of the Heartland (our premium content night), Kiwi Gold (our night of classics), Friday Features (great Kiwi films & Heartlands most talked about slot)
- Heartland could create a night of specialty themed shows once per week (7.30 9.30pm) for a limited season for an interested Sponsor.
- Sponsor Heartlands Kiwi Summer promotion / competition.
For More Information Contact: Nicky Smart at nicky.smart@tvnz.co.nz
TVNZ U Strand Sponsorships
- An interested brand could sponsor one of TVNZ Us themed strands that screen each night at 8.30-10.30pm, repeated the next day at 12 noon.
- Each strand/zone targets particular types of viewers by grouping themed programmes together within each strand eg. There is a show zone for guys (dude), a show zone for girls (ursula), an action & extreme sports zone (guts), a competitive reality zone (U win), a best of the week highlight zone (U again) and programmes about dating and relationships (crush)... Some of these slots are hosted between shows by our local U talent allowing for sponsor mentions, competitions and product placement.
Target Demo: AP 15-29
Programme Partnership Opportunity perfect for: clients wanting to target the niche younger demographics.
For More Information Contact: Nicky Smart at
nicky.smart@tvnz.co.nz
U live Opportunities
Tell us what you want to do or brief us on your client and we will tailor up a U live promotion just for you. U live promotions might include the likes of:
- A U facebook poll run on facebook and brought up on-air for live discussion
- An onset live interview
- An onset competition promoted via U host ad libs directing to entry on u.co.nz or a facebook competition App
- A sponsored U live segment eg. fashion, music, sport etc with a special dedicated contributor / host & integrated product
- Pre-recorded content played out inshow or live crosses to a sponsors event
- Pop-up competitions
- Checkout examples under the Success Stories tab in Planit or ask us for the latest most relevant examples
Target Demo: AP 15-29
Programme Partnership Opportunity perfect for: clients wanting to target the niche younger demographics with interactive and integrated promotions.
For More Information Contact: Nicky Smart at nicky.smart@tvnz.co.nz
