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Super Bowl XLIV - Source: Superbowl.com -
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For many it's the highlight of Super Bowl Sunday in the US, the flash new multi million dollar ads.
But CBS has caused a stir with some sections of America, rejecting a commercial from ManCrunch.com, a gay dating website.
The commercial shows two men watching the Super Bowl whose hands brush against each other in the potato chip bowl, which sparks a passionate kiss.
CBS says its rejected the ad because of financial reasons, but the website says they've been discriminated against.
It costs up to $3million for each 30 second commercial.
The Super Bowl takes place on Monday, February 8 (NZT).
For all those Kiwi NFL fans who will be stuck at work and cant watch the game, tvnz.co.nzs John Whiting will be live scoring the Super Bowl from 12.00pm that day.
ONE News at 6pm will also wrap up the action later that
evening.
