Success Stories | ADVERTISING WITH TVNZ | tvnz.co.nz
Success Stories

The results speak for themselves:

Absolute IT
"The upshot is TV advertising has helped us develop our brand and ultimately, our market share. We are recognised as a leader in our field in only two and a half years. TV worked and we will continue using it"
Grant Burley, Director

Book Repair Specialist
"I have found TV better than newspaper or radio because it gets to more people at one time, it will make you a household name and people like to see and hear you. It gives you credibility and, in my case, too much work TV ONE has made my business explode..."
Bill Tito

Daytona Indoor Raceway
"This form of advertising has shown to be extremely cost-effective as it reaches geographical areas that would otherwise not be considered. Today our company still enjoys continued growth, and a special bond with the management and staff at TVNZ."
Steve King, Managing Director

Carpet and Vinyl Warehouse Ltd
"As you know, we are a small business with a limited advertising budget. While television advertising is not the sole extent of our advertising it is by far the most effective. Barely a day goes by without customers or friends telling us they "saw the ad on TV", even though it plays for only one week of every month."
David and Maria Day, Directors

Caroline Eve
"Seasonal campaigns have been successful with a dramatic increase in turnover and increased recognition and profile with our customers. Caroline Eve continues to purchase television advertising from TVNZ and will do so while we are obtaining these pleasing results."
Deborah Mundy, Joint General Manager

Smiths City
"Television is one of the few media that can give us total South Island coverage with almost instant measurable sales results. We have used television to successfully drive many one-day only offers as well as to advertise specific products at specific prices over longer periods of time."
Peter Dickie, Marketing Manager

LV Martin & Son Ltd
"TV advertising is an essential part of our marketing mix - both for branding, and targeted promotions ...The team at TVNZ ... have helped us to deliver highly successful campaigns, because they understand our business and our objectives."
Rachael Moore

Park & Clarke Ltd
"We have been advertising with TVNZ for 25 years and find that it has been an effective branding tool which when used in conjunction with other media, allows us to market in greater price and detail. This company has appreciated over the years the very professional help given to us up to the present time by the TVNZ staff."
Trevor Park

Peacock Promotions Ltd
"We at Peacock Promotions have included television advertising as part of the promotional mix for our Women's Lifestyle Expos for over six years. We can mark the higher public awareness of the Expos from that point. TV allows us to target our market more precisely than another medium. Before using TV I always thought that it was too expensive but when used correctly it is very cost effective."
Rob Woodhouse

The Port: Home of Fine Giftware and Quality Leathergoods
"We were a little sceptical at spending what for us seemed a large amount of money on Television advertising but we are glad that we did. We had immediate results, customer numbers increased markedly, not only locally but right throughout the viewing area- from as far away as Thames, taupo, Matamata and Pukekohe. And of course, as customer numbers increased, so did sales turnover figures. We couldn't have wished for a better result."
Glenys Roberts

Demolition Traders Ltd
"Regional Television has certainly proved very successful, and we receive numerous comments from customers that seeing our advertisement has been a major influence in bringing them to us. The cost of television?proved very competitive when compared to the multitude of other media we would have had to use to reach the same audience. The recall of our TV advertising has also been much higher than either radio or press advertisements."
Malcolm Qualtrough, Manager