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The flood relief fund launched on the Holmes programme hit the million dollar mark on Friday night shortly after Paul Holmes announced the appeal would be extended until midnight next Tuesday.
At 8:30pm on Friday the total amount donated was $1,134,830. Telecom and Connexus have waived their fees so that 100% of donations will go to the relief funds.
The money collected will be evenly distributed to the funds set up in the affected regions and Federated Farmers.
Since the flooding began earlier this week, many companies and organisations have set up relief funds to help those affected.
New Zealand Red Cross has launched an emergency appeal to help assist people affected by the flooding in the lower North Island and upper South Island.
Funds raised will be provided to projects nominated by mayoral relief funds and the Ministry of Civil Defence and Emergency Management, which aim to alleviate the short-term needs of affected people.
The National Bank and ANZ Bank have already donated $50,000 each to the appeal and the public can make donations at any of the banks' branches throughout the country.
Bank of New Zealand has donated $25,000 to the Feilding and Districts Relief Trust Account, which it established on Wednesday night in conjunction with the Manawatu District Council.
Southland Flood Relief Fund, which was set up by the region's local body leaders, has donated $20,000. People can make a donation at any branch of the BNZ. Donations can be made from February 20 to March 19.
Shoppers at Farmers will be asked over the weekend to "add a gold coin or more" to their purchase total. The money will be donated to the company's flood victim support appeal entitled Farmers for the Farmers. Farmers is also making a cash donation of up to $30,000.