Skiers offered more choice in South Island

Published: 3:52PM Monday February 20, 2012 Source: ONE News

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Eight of the country's top ski fields have joined forces to create the biggest commercial ski network in New Zealand.

Visitors will be given a OnePassNZ, an interchangeable pass that can be used at Cardrona Alpine Resort, Treble Cone, Snowpark, Snowfarm, Ohau, Mt Dobson, Roundhill and the Porters Ski Area.

The card will be loaded with "snow dollars", which can be used to rent ski gear and pay for skiing and snowboarding lessons.

OnePassNZ will also be able to be used at restaurants in the surrounding areas.

Treble Cone marketing manager Nigel Kerr says the initiative shows how cooperative marketing can lead to greater profitability.

"Coming together in a joint marketing venture means that both the ski fields and the tourists win. Participating ski areas will share marketing costs while tourists will have access to some of the best ski areas that mid-Canterbury, Queenstown, Wanaka and the McKenzie District has to offer," said Kerr.

Lake Wanaka Tourism General Manager James Helmore said the OnePassNZ will be great for the area.

"Not only will it deliver more mobile skiers and boarders to all eight ski fields over the winter months, but it will tie them all closer together and make the South Island a far more fun winter destination," he says.

The pass will also offer tourists access to skydiving, jet boating and wine trails.

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