Changing face of consumerism vital to sales

Published: 9:30AM Thursday March 19, 2009 Source: ONE News

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  Now Playing: NZI Business March 19: M&C Saatchi on consumer habits in the recession (3:34)

  Source: ONE News

  When it comes to your financial responce to the recession, are you a crash dieter or a vulture? M&C Saatchi's New Zealand CEO Nick Baylis talks about how the advertising industry is adapting to the changing habits of consumers.

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